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Video: GM dares to compare Chevy Cruze to... the old Hyundai Elantra?

517 Views 6 Replies 5 Participants Last post by  Slider
Filed under: Budget, Sedan, Marketing/Advertising, Chevrolet, GM, Hyundai


Chevrolet dares to compare the new Cruze to an old Elantra - Click above to watch video after the jump

General Motors is using the phrase "Dare to Compare" as part of a campaign pitting its vehicles directly against competitors. In a new video you'll find after the break, the Chevrolet Cruze lines up against the Hyundai Elantra... the now-outdated 2010 Hyundai Elantra.

While the Cruze 1LT (why not the base LS?) indeed performs quite well against the previous-generation, base-model Hyundai sedan, we would prefer to see it go wheel-to-wheel with the 2011 Elantra. Apples to apples and all that, right? As it stands, Chevrolet has dared to compare itself to an older version of a car that has since improved greatly. Hardly seems like a fair fight...

For those wondering about the dollars and cents, the 2011 Chevrolet Cruze 1LT starts at $18,175 (the base Cruze LS starts at $16,275). By way of comparison, the base 2011 Hyundai Elantra GLS starts at $14,830 and the 2010 model started at $14,145.

It's not that the Cruze isn't a fine car... but ya know, the new 2011 Cruze is quite a bit better than a lot of older cars... including the Cobalt this Elantra once competed with. Click past the jump for the clip.

[Source: YouTube]Continue reading Video: GM dares to compare Chevy Cruze to... the old Hyundai Elantra?

Video: GM dares to compare Chevy Cruze to... the old Hyundai Elantra? originally appeared on Autoblog on Wed, 26 Jan 2011 19:55:00 EST. Please see our terms for use of feeds.



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They're scared to go toe to toe with the new 2011 model, haha. Oh well, even with GM cheating, they're still gonna lose.
They're scared to go toe to toe with the new 2011 model, haha. Oh well, even with GM cheating, they're still gonna lose.
+1.....because even that Elantra is a hell of a car in its segment.
I'll still put money on the fact that the Cruze will outsell the Elantra in 2011 in the US. Won't even be close.
yes the cruze will outsell. the elantra is too high end for the average american. lol
Call me crazy, but just because I own a Genesis Coupe doesn't mean I think every product that Hyundai makes is the best...silly, I know...
Me either, but I refuse to:

1. buy domestic
2. buy from a company that should no longer exist
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