I was JUST about to post this. LOL You beat me to it.

I'm wondering the same thing too. KEEP THE PRICE WHERE ITS AT, perhaps make it cheaper with MORE POWER.

 

wow... if they raise the price, I'm glad I bought the 2010 version despite the upgrades

 

It's a catch-22 for me. I'm in a 3 year lease. I'd love to be able to buy or lease a faster, upgraded Genesis Coupe at the end of that, but I don't want to pay more for it either. Even though I think this is the right thing to do from the perspective of marketing a Genesis 'family' inside the Hyundai brand, it will hurt my own pocketbook if they do.

 

If they raise the price I'll buy something else.

 

it would be too difficult for Hyundai to pull off. Makes sense yes, but doubt the market would agree.

 

Keep in mind, they said this about Infiniti and Lexus in the late 80's too.

 

We who have them allready shouldn't complain though because our car value will go up as a result and yes it is the right move from a business perspective

 

It depends, when Pontiac released the first GTO in 2004 (?) and then made a huge upgrade on the 05+ models it KILLED the value of the 2004's.

 

Cool. I bet this burns the Hyundai Genesis Coupe na sayers!

 

This isn't straight from hyundai though. It seems like they are predicting it will go up because of the veloster coupe.

 

agreed, the comment on the GC in the article is just speculation.

 

I know there are different opinions about this in the forum, but this seems to me to be precisely where Hyundai should be heading with the Genesis strictly from a marketing and brand identity perspective. If they really want it to compete in the luxury coupe segment, they need to drop the 2.0T or significantly boost its stock power, boost the power in the 3.8, and upgrade the interior materials with both better plastics and more plush options and such. If they did that and then put the Coupe at something like a $27k base and a $37k loaded model, perhaps with a $35k track version that strips out luxury options and gives better performance than the current track model, I think they would truly compete in the segment. The marketing of the car wouldn't be so schizophrenic either.

Imo..this will be really stupid.

at that price point, you're competing with a lot of relativity know manufacturers like BMW, Mercedes, infiniti, etc.
plus that means that they are going to have to add weight for all those additional luxury components.

Forget about competing in an already crowded segment. They should attack the segment their at now and conquer that.

Heck the genesis sedan sales weren't all that impressive compared to their competitors.... It moved less than the Pontiac g8 IIRC (which is a much better value imo)

And plus they are bringing the Eqqus over..which i feel isn't really all that impressive...and will be a flop.

Is your average customer going to pay 60k for a hyundai or 60 for a BMW?

 

^ we will see about that....



and the coupe will stay right where its at. with the new gdi motors coming in 2012 we will see what happens.

 

You know this is what killed off just about ALL japanese sports cars in america!

300zx turbo got too expensive
RX-7 got too expensive
Supra Turbo got too expensive

Hyundai should learn from the three companies on the island out there about what not to do!

 

Agree putting this car in the 37k+ range would be a very bad move. Sorry the Hyundai is very nice at the price point it is at but if you add too much to it people will go with other brands. Hyundai's stregnth right now is they are the best value for your dollar and they are doing very well doing this. If they do this then I will not be buying one.

 

Do you guys forget what the purpose of the 2.0T is? It's an import enthusiasts "tuner" coupe that was MEANT TO BE MODDED. Almost everything on this car is restrictive on purpose and priced so that we would go aftermarket. Hyundai marketing guys have even been quoted to make direct reference to this and that comment they made about the ECU being easy to crack and giving a wink...come on, it's obvious.

Hyundai "upscaling" the 2.0T would be the worst idea in the world. The 3.8...maybe not because it's in a different league competing with $ bags like Inifiniti and Nissan, but our 2.0T is competing with the lancer ralliart and mazdaspeed platforms...it doesn't need a 7k dollar boost, maybe a 1 or 2k increase but not to the point where it would be put in an entirely different competitive class...would defeat the whole purpose of the 2.0T

 

This could happen if the Tiburon replacement comes out and is cheap...

 

I dont see Hyundai making the move to increase price in this generation of the gen coupe.

it just doesn't make sense yet. They have been building a good rep with lower price, higher quality.

For them to turn around and pull a Lexus move on us now is too early.

If anything I think it would be the next generation Gen coupes and Veloster/tiburons is when they will show a small increase in the price range.

 

+1.........I agree that the increases in performance, material quality & price will gradually grow with these car like most others. People WILL jump ship if the price shoots up too quickly, no matter what features are added.

The veloster will probably creep into mid 20k fully loaded with the 200hp gdi turbo so it makes sense to increase the base price of the gencoupe a little bit. Adding gdi to the theta will also increase the cost, as well as the nicer interior. This is pretty much the natural development of most car models - they get more stuff - more weight, more features, more power, more $$$.

+1....This is the natural way of things in this industry.

I also agree with the OP in that I would love to see a loaded out 3.8 Track that will stomp a G37 in performance & equal it in every other category for just a few thousand less (upper $30s), yet keep the low cost 2.0T option (esp R-Spec) with at least a 15% bump in performance for those that want a good deal on a car that they are just going to remove most parts & replace with aftermarket.

BTW Hyundai's current line up has gotten to where it is only a few thousand under the competition, so moving the Genesis & coupe up a little won't kill it.

Hyundai has a logic behind this: Offer the public a car with all the standard features that the competition does as options, make sure it has as as much warranty, interior space, power & performance for just a little under what the competition is offering, so they give you no other reason to purchase elsewhere except brand recognition.

 

The only thing i could see Hyundai doing is maybe bumping up the msrp up a grand or 2 to accommodate for the nicer interior and some other features. If they start adding too many features, which will increase price, there are gonna risk getting into the Inifiniti G series area which would make sales more difficult.

 

This would work out well IF they release a cheeper, smaller (and lighter) rwd coupe under the Hyundai _____ name. Then taking the genesis cars upmarket. Use the sonata 4 bangers in a car that weighs about 400 lbs less, has less fancy gizmos then the genesis. Price between $18,000-25,000 and make the rspec like an evo rs (I dont want no F***ing radio, ac, power crap to break, sound insulation, ect) and I think you have 2 hits on your hand

 

Pricing the Genesis Coupe at a point near a G37 would tank sales of the Coupe I think. The entire reason the Coupe is such a bargain is because even though it's not quite as nicely built as the G37, it does what it does well and for ten grand less.

 

If they raise the price I'll buy something else.

LOL +1 on that for sure!!!

 

As someone here said before...be greatful that you have what we have. This car is the beginning of a new era for Hyundai. I for one am just glad im able to own such a great car.

 

Dont worry theere not going too. There are rumors the next gen 2012 could be built in the usa. Thus killing costs and therefor more afforidable for all

 

Some Hyundais have parts made in North Korea for cheap labor (I heard...). How could making the car in America be any cheaper. America has high labor cost.
Ya, it doesn't have to be shipped and there wont be tariffs on it... but how could that be cheaper?

talking outa my ass here playing devils advocate...

 

I'm not sure what goes into the details and how costs add up, but it's almost always cheaper to build them locally.

That's why VW is building plants here. Costs to ship from Germany are so high it's not easy to cut profits. Even the Jetta being manufactured in Mexico saves a bunch, this will help even more.

 

Hm point taken, so long as there are Korean's cracking the whip and making sure they don't go the way of American built cars.

 

^Aren't some Hyundais already built in America? They hire non-union workers, so that helps keep costs down (I'm guessing non-union = smaller benefits package).

Also, GC going into 30k territory? Low price, high value is what gives the Genesis Coupe and the Genesis Sedan such high praise. Without the lower price, Hyundai loses their major competitive advantage. The general consensus from the car press is that the negative aspects of the car are offset by the price and the fact that it's Hyundai's 1st effort into the sports car world. Take away the low price would take away one of the major reasons to choose the GC over other cars.

 

The veloster will replace the segment that the previous tiburon held. This will enable Hyundai to move the GC up higher into the segment. This was stated by an official at the 2011 Sonata press launch recently.

 

Any links to that event where that was stated?

 

There's no way you could raise the price here in canada my base 2.0 was 28 000 u want to pay more crazy its not that special of a car